Company Info

eXelate Hires Top Executive Talent and Opens New York Headquarters

Interactive Industry Veteran Mark S. Zagorski Joins Team as Chief Revenue Officer

NEW YORK, NY (May 21, 2008) eXelate, the creator of the world's first exchange for targeting data,
announced today that it has brought aboard Mark S. Zagorski in the newly created position of Chief Revenue Officer and has opened a U.S. headquarters located in New York’s Silicon Alley.

Mr. Zagorski, 39, will be responsible for all business development, marketing and client management for eXelate. Previously, Mark was Chief Marketing Officer for MediaSpan Group, where he also launched the MediaSpan Network which currently reaches over 20M UV across over 1,400 websites. Prior to MediaSpan, Mark was President of WorldNow, the leading web solutions provider and ad network for local television stations. His interactive media experience began over a decade ago with digital agency pioneer Modem Media, where he was a Group Account Director working with clients such as IBM, HSBC Bank and Standard and Poor’s.

“We are excited to bring such top notch talent to help us further grow our business” said Iri Zohar, Chief Executive Officer of eXelate. “Mark’s legacy of building and nurturing leading interactive ventures provides eXelate with the kind of leadership we need to take the business to the next level.”

The new Chief Revenue Officer, Mr. Zagorski added, “Joining the eXelate team is an outstanding opportunity for me to be part of a visionary group of individuals who are changing the behavioral targeting landscape. Coming from a background entailing both ad network and publisher experience, I couldn’t be more enthusiastic about the innovative eXchange model that will help both sides of the equation thrive.”

Additionally, eXelate formally inaugurated its New York Office this week, which will act as the North American hub for its operations. eXelate is expanding its presence in order to meet the needs of its rapidly growing business.

“As our business growth accelerates it is critical that we stay one step ahead of the needs of the buyers and sellers on our Targeting eXchange. By creating a strong beachhead at the center online advertising world, we are furthering our commitment to provide the best service and solutions for our eXchange partners” added Mr. Zohar.

About eXelate:

eXelate is the creator of the world's first exchange for targeting data. Through the company’s marketplace, known as the eXelate Targeting eXchange, ad networks substantially increase targeting abilities while targeted publishers generate a new and parallel income stream. The Targeting eXchange offers vertical publishers access to many of the leading ad networks, while providing ad networks with direct access to more than 50 million unique users in lucrative verticals including Travel, Finance and Hispanic. For more information please visit www.exelate.com

Contact info:
Uriah Av-Ron
Email: pr@exelate.com
www.exelate.com
Tel: +972-50-7-427-087

Email us: pr@exelate.com

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